
Overview
Inaugural Pre-Seed Summit
In April 2022, Entrée Capital welcomed 200 founders and investors to the first of its kind “Pre-Seed Summit”. The annual summit offered early-stage founders the opportunity to learn from other founders and experts on topics such as ideation and validation of a startup, effective pitching and fundraising methods, product-led growth, finding markets, and more.
The summit included a mix of keynotes, fireside chats, founder panels, investor panels, and workshops led by successful entrepreneurs, product experts, CTO’s, and global investors.
Want to learn more? Email info@preseedsummit.com

Speakers
Roy is a career entrepreneur, artist, and 3D printing enthusiast. Before co-founding monday.com, he was part of Wix’s senior management team. Prior to that, he founded the online social game Save an Alien. Roy obtained a Bachelor of Science focused in Computer Science from the Interdisciplinary Center Herzliya (IDC).
Roy is a career entrepreneur, artist, and 3D printing enthusiast. Before co-founding monday.com, he was part of Wix’s senior management team. Prior to that, he founded the online social game Save an Alien. Roy obtained a Bachelor of Science focused in Computer Science from the Interdisciplinary Center Herzliya (IDC).
As a Managing Director at General Catalyst Partners, Adam concentrates on early-stage technology companies. Prior to joining GC, Adam was a venture partner in the London office of Accel Partners, and earlier, a partner at venture capital firm Arts Alliance. He co-founded two companies in London with successful exits, LOVEFiLM (acquired by Amazon) and Propertyfinder (acquired by Zoopla). Much of his venture career has been spent focusing on emerging ecosystems such as NYC, London, Stockholm, Tel Aviv, Paris, and Berlin. Adam was born and raised in Johannesburg, South Africa and holds a degree in economics from Harvard University.
As a Managing Director at General Catalyst Partners, Adam concentrates on early-stage technology companies. Prior to joining GC, Adam was a venture partner in the London office of Accel Partners, and earlier, a partner at venture capital firm Arts Alliance. He co-founded two companies in London with successful exits, LOVEFiLM (acquired by Amazon) and Propertyfinder (acquired by Zoopla). Much of his venture career has been spent focusing on emerging ecosystems such as NYC, London, Stockholm, Tel Aviv, Paris, and Berlin. Adam was born and raised in Johannesburg, South Africa and holds a degree in economics from Harvard University.
Ronni has over 25 years of experience in multinational, hi-tech companies. Before Ronni founded HiBob, he was an Entrepreneur in Residence at the Silicon Valley based Bessemer Venture Partners. He’s the strategic advisor and co-founder of Team8 Cyber Security, a powerhouse developing disruptive tech in the cyber security space. Ronni was also the co-founder and CEO of Cotendo, a CDN (content delivery network) which in 2012, just four years after it was founded, was acquired by Akamai for $300m. Ronni has a BA in History and Educational Management from Tel Aviv University, and a MA in Organisational Sociology from Bar-Ilan University. He lives in Tel Aviv with his wife and four children.
Ronni has over 25 years of experience in multinational, hi-tech companies. Before Ronni founded HiBob, he was an Entrepreneur in Residence at the Silicon Valley based Bessemer Venture Partners. He’s the strategic advisor and co-founder of Team8 Cyber Security, a powerhouse developing disruptive tech in the cyber security space. Ronni was also the co-founder and CEO of Cotendo, a CDN (content delivery network) which in 2012, just four years after it was founded, was acquired by Akamai for $300m. Ronni has a BA in History and Educational Management from Tel Aviv University, and a MA in Organisational Sociology from Bar-Ilan University. He lives in Tel Aviv with his wife and four children.
Inbal is the Co-Founder and CEO of Livez, a startup pioneering a new category of autonomous prevention in healthcare. She is an experienced entrepreneur and a global product strategy leader with over 16 years of experience in spearheading new business launches at Hewlett Packard, RDC, Better Place, Tufin, and Endor. She is an expert at partnering with Fortune-500 enterprises across industries, unlocking value and growing B2B businesses by leveraging cutting edge technology. Prior to founding Livez, Inbal was a Venture Partner at Entrée Capital. She holds an honors MBA from Columbia University and Ben Gurion University, and a BA from Ben Gurion University.
Inbal is the Co-Founder and CEO of Livez, a startup pioneering a new category of autonomous prevention in healthcare. She is an experienced entrepreneur and a global product strategy leader with over 16 years of experience in spearheading new business launches at Hewlett Packard, RDC, Better Place, Tufin, and Endor. She is an expert at partnering with Fortune-500 enterprises across industries, unlocking value and growing B2B businesses by leveraging cutting edge technology. Prior to founding Livez, Inbal was a Venture Partner at Entrée Capital. She holds an honors MBA from Columbia University and Ben Gurion University, and a BA from Ben Gurion University.
Hemant Taneja is an investor, founder, and author. He is the managing partner of the venture capital firm General Catalyst, which partners with mission-driven founders from seed to growth stage and beyond to build companies that are fundamentally aligned with the long-term interests of society. Hemant is an early investor in market-leading companies like Digit, Grammarly, Gusto, Livongo (acquired by Teladoc), Mindstrong, Samsara, Snap (NYSE: SNAP), and Stripe. Hemant has 5 degrees from MIT.
Hemant Taneja is an investor, founder, and author. He is the managing partner of the venture capital firm General Catalyst, which partners with mission-driven founders from seed to growth stage and beyond to build companies that are fundamentally aligned with the long-term interests of society. Hemant is an early investor in market-leading companies like Digit, Grammarly, Gusto, Livongo (acquired by Teladoc), Mindstrong, Samsara, Snap (NYSE: SNAP), and Stripe. Hemant has 5 degrees from MIT.
Ido is the co-founder/CEO of Kooply, a stealth-mode gaming startup. A serial entrepreneur, Ido has had 6 successful exits as a CEO/chairman including ClarityRay, PureSec, Segasec, and Beyond Security, respectively acquired by Yahoo, Palo-Alto Networks, Mimecast, and HelpSystems. He was the VP Product for Yahoo Search ($2.7B in annual revenue) and GM Israel at Yahoo/Verizon Media (200 employees across 3 sites). Additionally, Ido has co-founded SigmaLabs, Yahoo’s first startup accelerator worldwide, in partnership with Entreé Capital. Ido was an adjunct lecturer at the Reichman University and was awarded several awards including the Yahoo Excellence Award (2016), TheMarker 40/40 list (2015), and Globes 40/40 list (2014).
Ido is the co-founder/CEO of Kooply, a stealth-mode gaming startup. A serial entrepreneur, Ido has had 6 successful exits as a CEO/chairman including ClarityRay, PureSec, Segasec, and Beyond Security, respectively acquired by Yahoo, Palo-Alto Networks, Mimecast, and HelpSystems. He was the VP Product for Yahoo Search ($2.7B in annual revenue) and GM Israel at Yahoo/Verizon Media (200 employees across 3 sites). Additionally, Ido has co-founded SigmaLabs, Yahoo’s first startup accelerator worldwide, in partnership with Entreé Capital. Ido was an adjunct lecturer at the Reichman University and was awarded several awards including the Yahoo Excellence Award (2016), TheMarker 40/40 list (2015), and Globes 40/40 list (2014).
Itay Levy is Identiq’s CEO and co-founder. Prior to Identiq, Itay was the CEO of Appoxee, a mobile marketing automation platform designed to increase engagement, which he successfully sold to Teradata (NYSE: TDC) in 2015. Before Appoxee, Itay was a part of the founding team of Buzzmetrics, a Social Media Research company acquired by Nielsen (NYSE: NLSN) for $150M in 2006. Itay holds a BA in Computer Science and an EMBA from the Kellogg School of Management at Northwestern University.
Itay Levy is Identiq’s CEO and co-founder. Prior to Identiq, Itay was the CEO of Appoxee, a mobile marketing automation platform designed to increase engagement, which he successfully sold to Teradata (NYSE: TDC) in 2015. Before Appoxee, Itay was a part of the founding team of Buzzmetrics, a Social Media Research company acquired by Nielsen (NYSE: NLSN) for $150M in 2006. Itay holds a BA in Computer Science and an EMBA from the Kellogg School of Management at Northwestern University.
Dotan Bar Noy is Authomize’s Co-Founder & CEO. Prior to co-founding Authomize, Dotan was the head of product management for the “Infinity Next” platform at Check Point Software, following the successful acquisition of ForceNock Security, where he served as Co-founder & CEO.
Dotan Bar Noy is Authomize’s Co-Founder & CEO. Prior to co-founding Authomize, Dotan was the head of product management for the “Infinity Next” platform at Check Point Software, following the successful acquisition of ForceNock Security, where he served as Co-founder & CEO.
Gila Hayat is Darrow’s Co-founder & CTO. She was selected for Forbes’ 30 Under 30 List in 2021, as one of the youngest minds in the industry to hold such a position. Gila served in the 8200 intelligence unit for seven years, and upon her release, she took on managing the growth of Darrow’s AI as Chief Technology Officer.
Gila Hayat is Darrow’s Co-founder & CTO. She was selected for Forbes’ 30 Under 30 List in 2021, as one of the youngest minds in the industry to hold such a position. Gila served in the 8200 intelligence unit for seven years, and upon her release, she took on managing the growth of Darrow’s AI as Chief Technology Officer.
Sagi is the Co-Founder and Chief Growth Officer at Perimeter81. Before he established Perimeter 81—and SaferVPN with Amit Bareket—he worked as a UX consultant for Siemens. Today, Sagi leads all of Perimeter 81’s demand generation, marketing, and design. During his army service, he worked in the IDF’s elite visual intelligence unit and later was a software developer at Imperva. He has a patent for the security of public Wi-Fi networks and received a B.Sc. in Computer Science and Economics from Tel Aviv University.
Sagi is the Co-Founder and Chief Growth Officer at Perimeter81. Before he established Perimeter 81—and SaferVPN with Amit Bareket—he worked as a UX consultant for Siemens. Today, Sagi leads all of Perimeter 81’s demand generation, marketing, and design. During his army service, he worked in the IDF’s elite visual intelligence unit and later was a software developer at Imperva. He has a patent for the security of public Wi-Fi networks and received a B.Sc. in Computer Science and Economics from Tel Aviv University.
Aviad (Avi) Eyal is a serial entrepreneur with extensive knowledge in growing businesses in the high-tech and financial sectors. Avi co-founded Entrée Capital. Avi uses the experience he has gained over the past 20 years as an entrepreneur, engineer and investor to help software, hardware, mobile and internet start-ups reach their full potential. Avi has a B.Sc. in Engineering from the University of Natal. Avi is listed on the Forbes European VC Midas List (#3 in 2021, #10 in 2020, and #12 in 2019).
Aviad (Avi) Eyal is a serial entrepreneur with extensive knowledge in growing businesses in the high-tech and financial sectors. Avi co-founded Entrée Capital. Avi uses the experience he has gained over the past 20 years as an entrepreneur, engineer and investor to help software, hardware, mobile and internet start-ups reach their full potential. Avi has a B.Sc. in Engineering from the University of Natal. Avi is listed on the Forbes European VC Midas List (#3 in 2021, #10 in 2020, and #12 in 2019).
Ran Achituv has been part of the Israeli technology ecosystem for the past 20 years, from his time founding the IDF’s Satellite Intelligence unit, through senior roles with Israeli tech giants such as Amdocs, as CTO, and Verint. Ran was a lecturer at the Computer Science department of the IDC Herzliya. Ran holds a Kellogg MBA and co-founded a number of startups.
Ran Achituv has been part of the Israeli technology ecosystem for the past 20 years, from his time founding the IDF’s Satellite Intelligence unit, through senior roles with Israeli tech giants such as Amdocs, as CTO, and Verint. Ran was a lecturer at the Computer Science department of the IDC Herzliya. Ran holds a Kellogg MBA and co-founded a number of startups.
Adi Gozes began her career as an officer in IDF’s elite technology intelligence unit, 8200, where she led software development teams. Subsequently, Adi spent a decade in product management and business growth for startups, leading the development of products in multiple areas of technology, including computer vision, DataOps, and machine learning. Prior to joining Entrée as a Venture Partner, Adi was an investor at Samsung Catalyst Fund, investing in startups focused on areas such as AI, autonomous vehicles, IoT, cloud infrastructure, and more. Adi holds both a BSc in computer science and an MBA, and graduated magna cum laude from Tel Aviv University.
Adi Gozes began her career as an officer in IDF’s elite technology intelligence unit, 8200, where she led software development teams. Subsequently, Adi spent a decade in product management and business growth for startups, leading the development of products in multiple areas of technology, including computer vision, DataOps, and machine learning. Prior to joining Entrée as a Venture Partner, Adi was an investor at Samsung Catalyst Fund, investing in startups focused on areas such as AI, autonomous vehicles, IoT, cloud infrastructure, and more. Adi holds both a BSc in computer science and an MBA, and graduated magna cum laude from Tel Aviv University.
Eran Bielski is a General Partner at Entrée Capital. He joined Entrée Capital in 2015, where he co-founded the SigmaLabs accelerator and ran a portfolio startup before specializing in investing and becoming a Partner in 2018. Prior to joining Entrée, Eran focused on financial restructuring and M&As at JP Morgan. He graduated Magna Cum Laude with a B.A in business and finance from IDC, where he also worked as a guest lecturer and teaching assistant in entrepreneurship.
Eran Bielski is a General Partner at Entrée Capital. He joined Entrée Capital in 2015, where he co-founded the SigmaLabs accelerator and ran a portfolio startup before specializing in investing and becoming a Partner in 2018. Prior to joining Entrée, Eran focused on financial restructuring and M&As at JP Morgan. He graduated Magna Cum Laude with a B.A in business and finance from IDC, where he also worked as a guest lecturer and teaching assistant in entrepreneurship.
Eli Dubnov began his career as an advisor at PwC, later joining an Israeli Private Equity Fund focusing on impact investing. He was then recruited as an associate for McKinsey & Company, subsequently joining Entrée Capital as an investor in 2020. Eli holds a B.A. in Business Management from the IDC University in Israel and an MBA from Columbia Business School.
Eli Dubnov began his career as an advisor at PwC, later joining an Israeli Private Equity Fund focusing on impact investing. He was then recruited as an associate for McKinsey & Company, subsequently joining Entrée Capital as an investor in 2020. Eli holds a B.A. in Business Management from the IDC University in Israel and an MBA from Columbia Business School.
Saul Levin is a South African who began his career in investment banking before joining the investment team of a prominent VC. Thereafter he spent time at Google in Dublin before he was hired by Entrée Capital as an investor. Saul graduated from the IDC with a B.A. Economics and Finance and co-founded the University’s Venture Capital Club.
Saul Levin is a South African who began his career in investment banking before joining the investment team of a prominent VC. Thereafter he spent time at Google in Dublin before he was hired by Entrée Capital as an investor. Saul graduated from the IDC with a B.A. Economics and Finance and co-founded the University’s Venture Capital Club.

Agenda

Doors Open
Check-in will begin at 8:30am. Please arrive on time.

The State of Pre-Seed
Summit opening session with an overview of the current state of pre-seed startups and funding in Israel and around the world.
Featuring:

Tell-Tale Signs of a Successful Startup
Fireside chat conversation with Roy Mann, CEO and Co-Founder of monday.com about “how we knew we had something”.
Featuring:

Break
Coffee and Networking

How Do I Raise My Initial Funding?
A panel conversation between founders and investors about best practices and first-hand experiences when raising first capital.
Featuring:

Wish I Would Have Known…
A panel conversation between founders about what they learnt the second time around and wish they would have known when starting off.
Featuring:

Lunch
Lunch and Networking

The Dos and Don’ts of a Pitch Deck
Workshop 1a: A workshop on how to build and design a pitch-deck that will lead to a successful fundraise.
Featuring:

Ideation and Validation
Workshop 1b: A workshop on effective methods and processes for ideating and validating your startup.
Featuring:

Building up a Winning Team
Workshop 2a: A workshop on how to partner with and hire the right people during the early stages of building your business.
Featuring:

Users, Price Discovery, and Design Partnerships
A workshop about the nuts and bolts of building a successful startup with training on how to understand your users, decide on pricing, and design your product.
Featuring:

Break
Coffee, snacks, and networking

Going Global
A fireside chat between a founder and the managing partner and managing director of General Catalyst on how to plan for global growth while still at the early stage.
Featuring:

Drinks and Networking
